Cookies are small files placed onto your computer by certain websites that you visit or e-mails that you open.

By using the Singapore Airlines website, you consent to our use of cookies to collect and use your personal data for the purposes of collecting website usage data, and to give you a personalised and more streamlined online experience.

The personal data that we collect may include information about the way you use our website, your choice of Internet browser, the type of device you’re accessing our website from and where you are in the world. Where any information we collect through Cookies qualifies as personal data, our Privacy Policy applies to the collection and use of such personal data.

How we use cookies

We collect and use cookies on our website for the following purposes:

Essential
Essential cookies allow our website to function at its most efficient, including but not limited to:

  • Balancing website traffic to ensure all our users can enjoy consistent and reliable access
  • Limiting traffic to key sections of our website to maintain consistent performance
  • Storing our users’ acceptance of our Terms and Conditions, Privacy Policy and Cookie Policy
  • Monitor web performance and user behaviour to provide insights on how to improve user experience
  • Remember user behaviour information when user navigates to different pages within the same session

These cookies collect anonymous information and they cannot be used to personally identify individual users.

Ease of use
Cookies make navigating our website easier for you, including but not limited to:

  • Remembering your language and country preferences, and presenting relevant content
  • Keeping track of your KrisFlyer membership number when you’ve logged in
  • Providing the most relevant departure airports for your location when you’re booking a flight

Analytic
Cookies are used to gather statistics on how you navigate and perform transactions on our website, including but not limited to:

  • Gathering feedback on your satisfaction through surveys
  • Gaining insights into how you navigate and perform transactions on our website so that improvements can be made

Marketing
Cookies allow us to present appropriate marketing messages to you, including but not limited to:

  • Allowing our website to serve up different versions of a page for marketing purposes
  • Allowing us and/or third parties to display relevant messages and/or advertising which offer a selection of products based on your viewing behaviour on our website and certain other websites
  • Displaying our advertisements. including advertisements for other entities within our group of companies, which include Scoot Tigerair Pte. Ltd. (“Scoot”), Tradewinds Tours & Travel Private Limited, KrisShop Pte. Ltd. and Encounters Pte Ltd (collectively with Singapore Airlines, the “SIA Group”), on third party websites you visit

We also use web analytics services, such as Google Analytics. Google utilises the data they collect to track and examine the use of www.singaporeair.com, which is then used to prepare reports and its activities and share them with other Google services. Google may use the data they collect to contextualise and personalise the advertising on its own network. For more details, see Google’s Privacy Policy.

Online behavioural advertising

Online behavioural advertising is also known as interest-based advertising. It’s a way of serving advertisements that are more relevant to your interests on websites visited by you. Shared interests are grouped together based on your previous web browsing activity. This allows us to display advertising that is relevant and useful to you. Advertising can also be delivered to you based on the website content you’ve just been viewing. This is called retargeting.

When you visit our website and navigate to other websites, we may leverage the cookies we have in place and our partnerships with online advertisers and social media networks in order to serve you with targeted advertising about the SIA Group on these other websites and/or to limit the number of times you see a particular advertisement.

We collect the following information about you for such purposes: IP address or other unique identifiers, mobile carrier, time zone setting, operating system and platform, information about your customer journey on the website or mobile application, and information about any bookings you have made on the website or mobile application.

You may opt out of the use of cookies if you don’t want to be retargeted or your advertising to be tailored.

Opting out, however, does not mean that you will no longer receive online advertising. It does mean that the company or companies from which you opted out will no longer serve you advertising that’s tailored to your web preferences and usage patterns. You may instead see more advertising that isn’t as relevant to your preferences.

Our partnership with advertising networks

We partner with advertising networks such as Google, Facebook, Adara and Sojern to capture data from you through third party cookies. This allows Adara and Sojern to capture data from you through third party cookies. Known as third party advertising, this allows the advertising networks to display targeted and relevant messages from us and/or third parties on selected third party websites based on your viewing behaviour on our website and certain other websites. Please note that we have no control over the use of cookie data collected by these advertising networks.

We only share your data with advertising networks in the strictest confidence for the unique purpose of serving more relevant advertising. We have established standards to ensure that you’ll only be served appropriate advertising. You may opt out of such advertising from the advertising networks at any time by visiting their websites.

Managing cookie preferences

You may refuse to accept cookies by changing the settings of your Internet browser. If you do not want cookies to be placed on your device, you can control this through your browser’s settings.

If you choose not to allow the use of cookies on our website, some areas of our website may not function properly or be accessible. Please note that if you delete your cookies, we won’t be able to know that you’ve opted out of behavioural advertising on our website; recognise that you’ve agreed to our Terms and Conditions, Privacy Policy and Cookie Policy; or remember your language and country preferences. This means that banners from our third-party websites will appear. You’ll need to accept the use of cookies and provide other cookie-related information again.

Types of cookies we use

Cookie Name Category
_ga* Essential
_gid Essential
__gtm_pageLoadTimes Essential
_dc_gtm_UA-17015991-1 Essential
_gat_UA-17015991-1 Essential
ga Essential
ak_bmsc Essential
_dc_gtm_UA-38806895-2 Essential
_ga_99HKKC5B2W Essential
_ga_9L60TJMNML Essential
_gat_UA-157961487-1 Essential
_gat_UA-38806895-2 Essential
previousAffiliateTracking Essential
utm_source Essential
utm_content_campaign Essential
insAppClicked Essential
insClosed Essential
insdrSV Essential
ins-gaSSId Essential
insKfStatus Essential
insLastPurchaseHistoryAsDate Essential
insUserCampaignStatus Essential
insUserIsNew Essential
insUserLastDestination Essential
insUserLastOrigin Essential
insUserLastPointOfSale Essential
insUserRbdInfo Essential
first-permission-impression Essential
ins-panel Essential
scs Essential
insdrSubsIdCreateDate Essential
current-currency Essential
total-cart-amount Essential
testInfo Essential
insdrPushCookieStatus Essential
insdrSubsId Essential
spDebugMode Essential
ins-mig-done Essential
testProductType Essential
push-request-sent Essential
inspectorQueryHash Essential
inspectorRouteAlias Essential
ins-product-id Essential
insPriceProdId Essential
insUserLastSeenAsDay Essential
insChecked Essential
insSurveySeen Essential
insNonKFPush Essential
insNonKfDay Essential
insAbandonmentSearch Essential
ins-destination-guide Essential
insNonKFPushSent Essential
insAbandonmentTriggered Essential
ins-hello-bar-closed Essential
ins-destination-guide-url Essential
salesOrderId Essential
insGIMCVisited Essential
insFlightPageVisited Essential
insLanding Essential
webPushRedirectorId Essential
insIsUserFromMI Essential
insExitDisplayed Essential
insExitClosed Essential
AKAMAI_SAA_COUNTRY_COOKIE Essential
AKAMAI_SAA_AIRPORT_COOKIE Essential
AKAMAI_SAA_LOCALE_COOKIE Essential
AKAMAI_HOME_PAGE_ACCESSED Essential
AKAMAI_SAA_DEVICE_COOKIE Essential
cookieStateSet Essential
LOGIN_COOKIE Essential
LOGIN_POPUP_COOKIE Essential
RU_LOGIN_COOKIE Essential
saadevice Essential
VSUUID Essential
JSESSIONID Essential
HSESSIONID Essential
disableXB Essential
AWSALB Essential
AWSALBCORS Essential
rxvt Essential
rxVisitor Essential
kfMagic Essential
TUID Essential
upprf Essential
hvsc Essential
dtLatC Essential
dtPC Essential
dtSa Essential
dtCookie Essential
hybridState Essential
VSSESSION Essential
FARE_DEALS_LISTING_COOKIE Essential
SQCLOGIN_COOKIE Essential
WIR-CLIENT-UUID Essential
blue_box_cookie Essential
marketing Essential
tracking Essential
ease_of_use Essential
AKAMAI_SAA_KF_TIER_COOKIE Essential
AKA_A2 Essential
magicNumber Essential
ALLOW_TO_USE_COOKIES Essential
MBVS_UUID Essential
MBVS_CSRF Essential
ins-cookie-policy Essential
SQAPPTYPE Essential
current-currency Essential
scs Essential
spDebugMode Essential
testInfo Essential
testProductType Essential
SESSIONID Essential
ATC_BOOKING_CONFIRMED Essential
VOID_AUTH_BOOKING_ERROR Essential
ctime Essential
chatbotLogin Essential
HELP_SESSION_ID Essential
FEEDBACK_SESSION_ID Essential
chatbot_window_agreed_TimeStamp Essential
CVS_CRUMB_TOKEN Essential
CVS_SESSION_ID Essential
cvsKey Essential
showDarksiteModal Essential
SSFSESSION Essential
_kfvstoken Essential
ICE_SESSION_ID Essential
affiliateTracking Essential
affiliateReferrer Essential
LOGINDATA Essential
gig_bootstrap_* Essential
gig_canary_ver Essential
gig_canary Essential
isCIBClick Essential
isORBClick Essential
isUpcomingClick Essential
START_LIVE_CHAT Essential
CALLBACK_SESSION_ID Essential
CVS_OTP_SESSION_ID Essential
CVS_OTP_CRUMB_TOKEN Essential
authToken Essential
flightNumber Essential
flightDate Essential
cabinClass Essential
authId Essential
familyName Essential
givenName Essential
BaggageCookie Essential
SelfCreatePNR Essential
SelfCreateLN Essential
LoginErrorCookie Essential
SuccessPIR Essential
SuccessAC Essential
isEBCFEligible Essential
isERNIEligible Essential
claimSubmitted Essential
RNISubmitted Essential
email Essential
sessionid Essential
_csrftoken Essential
SQM_KF_INTERFACE_INFO Essential
CVSUUID Essential
_abck Essential
_cls_v Essential
bm_sv Essential
bm_mi Essential
bm_sz Essential
RT Essential
io_token_* Essential
__cf_bm Essential
_cls_s Essential
glt_* Essential
isAffiliateTraffic Essential
3ba97d27af5935dec41e5b77d437b307 Essential
6b29450cab647be0f08ef134c7afc9a1 Essential
8dc9886ee2639a906003c4d2e0c7a9d7 Essential
96531ab6de9b345fc43f633cd96b223c Essential
ca0e5646af7681f7325a13dfc20363 Essential
386995826eeb61854cbf6fa Essential
ba0f9456101cd6a392b0c85 Essential
77bbd2bdb2f16744e3063bc15e3f9584 Essential
ca0e5646af7681f7325a13dfc20363ec Essential
097534e6ba5a2575dc5b47d2cff6cc8f Essential
ARO_LOGIN_COOKIE Essential
_gat* Essential
_awin_awc Essential
native-permission-impression Essential
landingFlag Essential
spUID Essential
CIB_SEARCH_HISTORY_0 Ease of use
SEARCH_SAA_CIB_COOKIE Ease of use
CIB_SEARCH_HISTORY_1 Ease of use
CIB_SEARCH_HISTORY_2 Ease of use
CIB_SEARCH_HISTORY_3 Ease of use
CIB_SEARCH_HISTORY_4 Ease of use
CIB_SEARCH_HISTORY_5 Ease of use
CIB_SEARCH_HISTORY_6 Ease of use
CIB_SEARCH_HISTORY_7 Ease of use
CIB_SEARCH_HISTORY_8 Ease of use
SEARCH_SAA_SQC_CIB_COOKIE Ease of use
SEARCH_SAA_MTC_COOKIE Ease of use
SEARCH_SAA_SQC_MTC_COOKIE Ease of use
SAA.COOKIE_AGE Ease of use
ORB_SEARCH_HISTORY_2 Ease of use
ORB_SEARCH_HISTORY_3 Ease of use
ORB_SEARCH_HISTORY_4 Ease of use
ORB_SEARCH_HISTORY_5 Ease of use
ORB_SEARCH_HISTORY_6 Ease of use
ORB_SEARCH_HISTORY_7 Ease of use
ORB_SEARCH_HISTORY_1 Ease of use
ORB_SEARCH_HISTORY_0 Ease of use
CVS_REMEMBER_ME_KF Ease of use
CIB_XB_COOKIE Ease of use
XB_SEARCH_HISTORY Ease of use
sid Analytic
aackid Analytic
ph Analytic
_uetsid Analytic
emcid Analytic
D_ZUID Marketing
_fbp Marketing
_gcl_au Marketing
Bku Marketing
Bkdc Marketing
bkpa Marketing
rmuid Marketing
icts Marketing
TDCPM Marketing
rlas3 Marketing
ckid Marketing
fbh0 Marketing
gcma Marketing
pxrc Marketing
rmxc Marketing
cktst Marketing
dph Marketing
demdex Marketing
dpm Marketing
updateSpUID Marketing
__qca Marketing
IDE Marketing
ssm_au_c Marketing
ssm_au_d Marketing
test_cookie Marketing
li_sugr Marketing
MR Marketing
NAP Marketing
ANON Marketing
MUID Marketing
bku Marketing
bkdc Marketing
fr Marketing
datr Marketing
sb Marketing
lidc Marketing
AnalyticsSyncHistory Marketing
UserMatchHistory Marketing
_uetvid Marketing
AMCV_14215E3D5995C57C0A495C55%40AdobeOrg Marketing
bcookie Marketing
mc Marketing
d Marketing
ttdid Marketing
apnid Marketing
gid Marketing
dc-adv Marketing
adh Marketing
muc_ads Marketing
guest_id_ads Marketing
guest_id Marketing
personalization_id Marketing
guest_id_marketing Marketing
OTZ Marketing
UULE Marketing
variationCandidate Marketing
_sc_token Marketing
airTRFX_cookies Marketing

Clickstream data

A clickstream records which parts of a website you click on when you use it. We may collect clickstream data when you use our website and track referrals from other websites to improve your online experience with us. This data will not be stored as part of your customer record, and will only be used to statistical analyses.